Get Directions From...
Take the B, D, F, or M train to 47-50th Rockefeller Center. Come upstairs and walk to the corner of 50th and 6th. We are at 1271 Avenue of the Americas. The entrance to the building is on 50th Street.

Bright Horizons at Avenue of the Americas

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Start or update your registration, reserve back-up care, or manage an upcoming reservation.

Welcome to Bright Horizons at Avenue of the Americas

Welcome! At Bright Horizons at Avenue of the Americas, we provide high-quality back-up care to children and families. Our early childhood education professionals provide a special kind of care for children, designed to help them feel safe and secure in a new and unfamiliar environment. Our mission is to engage children in developmentally appropriate opportunities for play and discovery and to help parents feel at ease when there are breakdowns in their regular care arrangements. Explore our website to learn more.

What Parents are Saying

Our greatest advocates are also our closest friends.

"The staff in the center is so warm and welcoming. It is comforting leaving my son there especially when life throws unexpected changes that drive the need for back up care. "

Our Center Programs & Services

Here are a few of our best features.

Drop-in / emergency-care, School holiday - vacation care, Inclement weather care, School-age summer camp

Featured Parent Webinar

Edit Your Life: Making Modern Family Work

Hear Christine Koh and Asha Dornfest - co-authors of Minimalist Parenting - give real advice about the pressures on today’s parents, how to manage advice overload, and ways to effectively use your time to truly enjoy what matters to you and your family most.

Bright Horizons Foundation for Children Celebrates 15 Years!

Bright Horizons Foundation for ChildrenThe Bright Horizons Foundation for Children honors its 15th anniversary with Voices of Gratitude, a digital magazine celebrating the difference our programs make in people's lives. To date, thousands of partners, volunteers, and donors have shared their time, resources, and knowledge across hundreds of communities and now serve more than 100,000 children a year through Bright Spaces, volunteering, and grants.


We offer fruit cups, cereal, cereal bars, goldfish, graham crackers, and rice cakes as optional snacks for your child. You are welcome to take your child out to lunch or you can pack a meal for them to eat here. We do not provide lunch at the center.

Get involved in our Highlighted Activities

Because knowledge is more than just the ABC's.

We are strong believers in an emergent curriculum that supports each individual child's needs and strengths. At The Time Warner Children's center we incorporate these curriculum features into your child's daily experience:
  • Handwriting Without Tears: Preschool
  • Everyday Math: Preschool
  • Growing Readers: Infant - School Age
  • READY for School: Pre-school
  • Movement Matters: Infant - School Age
  • Science Rocks: Infant - School Age

To learn more please visit the "Our Curriculum" page.